Kendrick Lamar starts off is 2013 in the directors chair in this new video from last year’s critical darling “good kid, mAAd city”. His Carl Winslow lookalike father in a COMPTON fitted, “Sherane” pop-twerkin’ on a nice car, and Paris all make sepia toned appearances here. Its only a matter of time before the Sherane shot is made into a GIF and floods Tumblr dashboards everywhere. Now that is a smart director move. Well Player Mr. Lamar, well played indeed.